Sony typically announces its latest crop of Xperia smartphones at MWC Barcelona in late February and then more at IFA Berlin in Setember. For 2021 however, the company announced both the Xperia 1 III 5G and the Xperia 1 III 5G at a Spring event, followed by the Xperia 10 III devices a little later, meaning the usual release cycle has been slighty different.
A new Xperia product is on the horizon though, with Sony announcing an event in October.Â
When is the Sony Xperia event?
The Japanese brand will hold an event on Tuesday 26 October 2021 at 12:00 JST. Here are the different local times:
- London: 04:00am BST
- Paris/Berlin/Amsterdam/Madrid: 05:00am CEST, Tuesday 27 October
- New York: 11:00pm EDT, Monday 26th October
- San Francisco: 08:00pm PDT, Monday 26th OctoberÂ
- Tokyo: 12:00pm JST
How can you watch the Sony Xperia event?
Sony has confirmed it will host a stream for the event via the Sony Xperia YouTube account. We will embed the video at the top of this page.
What to expect from the Sony Xperia event
Sony hasn't confirmed which devices it will unveil, but given its flagship and mid-ranger smartphones were all unusually announced at the beginning of the year, it's difficult to guess what the company has planned for the event.
We haven't seen a tablet from Sony for a while - since 2015 when the Xperia Z4 Tablet arrived - so a successor to that waterproof slab could be one thing to place a bet on. It could also be an entirely new smartphone of course, one that doesn't fall into the company's current three ranges, though given those ranges were introduced to simplify things, this would be a little strange.Â
For now, it's anyone's guess.
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